New Businesses in the Town of Truckee 

The Town of Truckee wishes to welcome and congratulate the following new businesses on opening their doors in Truckee:


The Station - A Truckee Eatery

The Station

10130 West River Street

The Station is a restaurant serving the community and it's visitors delicious nourishing fare to fuel their mountain adventures. The Station not only offers fresh affordable food, but a cozy inviting interior and good vibes.


Jack + Emmy

 Jack & Emmy


10191 Donner Pass Road, Suite 3

Jack + Emmy is a new children's store located in downtown Truckee. 






10412 Donner Pass Road

 Philosophy is a new restaurant specializing in food that is locally sourced, from top to bottom. The restaurant's philosophy is grounded in its commitment to a simply designed, health-conscious menu that reflects its minimalistic approach. 



Sierra Bakehouse

 sierra bakehouse


10736 Pioneer Trail, Suite 12

Sierra Bakehouse  offers desserts, bread and pastries for special events, weddings and wholesale, and baking and confectionary classes. Every Friday Sierra Bakehouse rolls up the door for a "Garage bake Sale," offering seasonal breads, pastries and desserts.





10246 Donner Pass Road

Lumière Hair Studio is a small and intimate salon that is set apart by its intimate, close-knit vibe, located in Truckee, California.


 The Town of Truckee wants to be part of the continued success of local businesses, and invites new businesses to participate in our New Business Start-Up Program. The intent of this program is to provide assistance and recognition to new businesses in Truckee. For more information on this program, please contact Hilary Hobbs at 530-582-2914 or


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