New Businesses in the Town of Truckee 

The Town of Truckee wishes to welcome and congratulate the following new businesses on opening their doors in Truckee:


Ela Chapman - GRAND OPENING JUNE 12, 2015
9950 Donner Pass Road

Ela Chapman is a new women’s retail boutique located on Donner Pass Road in historic Downtown Truckee.

Ela Chapman


Maki Ali Sushi / Japanese Pub
11357 Donner Pass Road, Suite F

Maki Ali is a new sushi restaurant featuring maki, seafood and chicken entrees, appetizers, soups, salads, a sushi bar, rolls, side dishes and dessert. Located in the Donner Plaza shopping center next to New Moon. 

Maki Ali logo 

Avant Werks - GRAND OPENING JUNE 12, 2015
10050 Pioneer Trail, Suite 102

Avant Werks is a family-owned business delivering professional automotive repair and auto maintenance services to Truckee and the surrounding areas. Now located on Pioneer Trail in Truckee.

Avant Werks



Shear Effects Salon - GRAND OPENING JUNE 5, 2015
15695 Donner Pass Road, Suite 105

Shear Effects is a family-friendly salon and waxing studio offering services to men, women and children. Located in the Donner Lake Village at the west end of Donner Lake.

Shear Effects


Coffeebar Bakery - GRAND OPENING MAY 13, 2015
12047 Donner Pass Road

Coffeebar Bakery offers fresh-roasted, organic coffee and housemade baked goods including a vast selection of gluten free treats. Located in the Citizens Bank Plaza on Donner Pass Road in Truckee.

Coffeebar Bakery

Photo Credit: Coffeebar 


Art Obsessions - GRAND OPENING MARCH 27, 2015
10015 West River Street

Art Obsessions is a gallery of modern fine arts that represents artists featuring originals, sculptures, jewelry and rare fine art editions. In Spring 2015, Art Obsessions moved to a new location on West River Street in historic Downtown Truckee.

Art Obsessions


10128 Donner Pass Road

Atelier offers a collection of hand-sourced 2-D prints, paintings and designer art wares and an exclusive collection of artist supplies and materials. Located on Commercial Row in historic Downtown Truckee.


Aloha Massage
10116 Jibboom Street

Aloha Massage opened in February 2015 and specializes in customizing individualized, unique and effective body treatments incorporating a wide variety of massage techniques. Located on Jibboom Street in historic Downtown Truckee.

Aloha Massage


BlueZone Sports
11391 Deerfield Drive

BlueZone Sports offerssports gear and equipment rentals, including bike, ski and board rentals. Located in the Crossroads Shopping Center next to SaveMart.



The Town of Truckee wants to be part of the continued success of local businesses, and invites new businesses to participate in our New Business Start-Up Program. The intent of this program is to provide assistance and recognition to new businesses in Truckee. For more information on this program, please contact Laura Dabe at 530-582-2937 or


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